Studio Production:The Chosen Show 'Steal the Style'

Steal The Style is the production that was chosen by the panel on Tuesday. We had a brief on the show by Melissa and Katie, who will be our two producers:


'A fashion chat show exploring the antidotes to the
mainstream played out fashion trends. Targeted towards
normal working men and women with average budgets.'


The Objective

- Why a chat show? – Current TV shows are competitive, we want to advise and
entertain.
- Provide an insight into the side of fashion that gets overlooked.
- The audience will gain style advice, learn more about different aspects of fashion and also
be entertained.
- The studio audience will also be able to participate in the rating of the trends/topics –
hot or not wall.

The Format

- Presenter-led chat show.
- 4 different topics are covered during the show.
- Each topic is briefly discussed by the presenter(s) – 2 topics involve guests, 2 topics
are covered alone.
- A VT accompanies each topic to give further depth / explore the areas that are not
possible in the studio.


Target Channel

- looking at E4 as the chosen channel as they do shows that are similarly styled.

Target audience
- 16-50 (not exclusive)

Presenter (s)

- Preferably 2 presenters of both genders to show that the show is for both male and female. One fashion expert presenting and one non-expert other presenter




Set Design






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